SMO - Social Media Optimisation

Home | SMO – Social Media Optimisation

Social media is fast becoming a hot topic, as enterprises look to spread the word about their services and products. How do you get the best out of social media? Have you considered social media optimisation?

Are you active on Facebook, Twitter, LinkedIn, GooglePlus and other social media platforms? How much time are you spending there? Do you feel that your investment is paying a reasonable return?

Social media is a relatively new promotional technique. After all, Facebook was only launched in 2004. Do you have a social media strategy and associated objectives? Do you have the right followers / connections. Are you communicating the right messages and are you getting the results which you deserve?

Social media can appear to be chaotic and fruitless – from a customer attraction perspective. However, with a little tweaking, it can drive substantial traffic to your website and help to generate more business for your enterprise.

This can be achieved by combining a social media strategy with the right activities. It’s about knowing what to do and applying logical, step-by-step processes.

Our services include:

1. Social media strategy review. We review your marketing objectives, use of social media and associated tactics. We then provide you with a step-by-step road map for using social media more productively (all in layman’s terms). This can be delivered via a meeting or via Skype (with a written report sent to you by email).

2. Social media set-up, including profiles and associated text and images. Producing campaign ideas and hooks.

3. Social media optimisation campaigns. You can spend an enormous amount of time within the online communities, can’t you? For a fixed monthly fee, we will deliver a pre-agreed service. For example, we can help you to attract more followers / contacts; drive more traffic to your website; and generate more customer conversations. This turn-key service includes idea generation, writing and hands on management of your social media accounts – which frees you up to concentrate on your business.

Our work on social media optimisation is based on nine principles (just ask us if you want to know more…)

Nigel Temple, CEO of The Marketing Compass, has taught internet marketing and social media optimisation since 2000. He has shown several thousand business owners / professionals how to use social media effectively. You can benefit from this knowledge and strengthen your brand, reputation and online marketing activities.

Prices & more info available about social media optimisation on request – email us for a no obligation tailored quote or call us on 0754 006 2968.

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