Tag Archives | Marketing strategy

Your website is…

* Your marketing home *  Your marketing hub *  A brand statement *  A mechanism to ‘build your opt-in list’ *  The nexus of your social media activities *  A place to showcase your professional knowledge *  A structured walkthrough of your enterprise *  An opportunity to test ideas, services and offers *  An education [...]

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How do I get more visitors to my website?

During my internet marketing seminars, this is one of the most frequent questions I am asked. Firstly – a little terminology. ‘Unique Visitor’ (UV) = someone visiting your site during a defined period (i.e. a month). They can be identified through their IP (Internet Protocol) address. This is not a perfect way of measuring UVs. [...]

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